A talk on Shoppers Marketing at IoBM

The Marketing Society, Institute of Business Management (IoBM) held the first talk in its series of Marketing Enclave on Tuesday, October 30, 2018 at the IoBM Auditorium. Invited as guest speaker was Mr. Atif Farooqui, Founder, MAK blue, a training and business consultancy firm who delivered a talk on “Shoppers Marketing”. Organized amid the guidance of Mr Ekhlaque Ahmed, HoD Marketing with Dr. Amber Raza, Assistant Professor, Marketing and Faculty Advisor, Marketing Society and coordinated by Syeda Shehper Bukhari, President, Marketing Society of IoBM, this event was largely attended by students, office bearers of IoBM’s Marketing Society and faculty. Mr. Atif A. Farooqui has worked in Pakistan and Europe and has acquired cross-cultural understanding giving him a grip on the changing world trends. A graduate in Business Studies from leading universities of Pakistan and the UK, he has served in multinational organizations as a Trade Marketing and Sales Professional, where he not only performed his functional responsibilities but also trained people to produce future leaders.

Parvez Jamil – 021-35091905 – Cell: 0324-2899563, 0334-3013971